MMS Features and Restrictions MMS Features and Restrictions

MMS Features and Restrictions

Ezra Lizama

Common Use Cases:

Political:

MMS (10DLC)

  • Provides richer engagement in the political space

1-1 Conversational:

MMS (P2P)

  • Peer to peer messaging applications
  • Required throughput  is 1 MMS/Sec

Marketing:

MMS  (10DLC & 8YY)

  • Small-Medium sized businesses
  • Loyalty coupons from restaurants 

 

Full Suite of MMS Options Available:

All US geographic numbers are MMS capable, but must be 10 DLC enabled first.

 

 

Dedicated Short code USA & CA (A2P)

10DLC

USA (A2P & P2P)

Toll-free

USA & CA (A2P)

Number 

4-6 digit number

Regular 10 digit number

(8xx) number 

Approx. Pricing

~$500-$1500 / month

$1-$40/ month*

$1/ month

Provisioning Time

Provisioning in 8-12 weeks 

Provisioning in Hours-Days

Provisioning in Hours - Days

Use Cases

Alerts, 2FA, Marketing

Alerts, 2FA, Marketing

Alerts, 2FA, 

Marketing Not Recommended

Throughput

40+ MMS/second

Varies (use-case based)

Up to 200K messages/day 

5 MMS/sec (can be increased)

Low-medium volume

Benefits
  • High volume
  • Simple number to recognize
  • Campaign registration
  • Marketing use cases
  • Notifications. Alerts, 2FA
  • Handset delivery receipts
  • Low-medium volume
  • Callable phone number
  • Local number recognition
  • Campaign registration (TCR)
  • Self-service
  • Notifications. Alerts, 2FA
  • Network delivery receipts
  • Low-medium volume
  • Callable phone number
  • Verified sender registration process
  • Notifications. Alerts, 2FA
  • Handset delivery receipts

 

Please note 10 DLC does not support Videotron for MMS.

 

Additional Information

More information can be found in the following articles:

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