Broadcast Analytics
The Broadcast Analytics are divided into multiple pages. Access them using the menu on the bottom left corner of the Broadcast Analytics dashboard.
Applies To
- Jumper
- Analytics
- Broadcast
Broadcast Tracker
This page provides insights on progress on which broadcast messages are sent and insights on the outcome of sending Broadcast to your target audiences.
|
Metric |
Description |
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Target Recipients |
No of Users intended for Broadcast |
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Broadcast Sent |
No of Users whom sending of Broadcast has been attempted |
|
Sent Percentage |
Broadcast Sent/ Target Recipients |
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Response |
Users who have responded to Broadcast. This would include text and button inputs visible in the Conversation from the User after the Broadcast Message. |
|
Response Percentage |
Response/ Broadcast Sent |
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Dimension |
Description |
|
Broadcast Activity |
Breakdown of Recipients by Name of Broadcast |
|
User Response |
Not Responded: No user response after Broadcast Within 1 hour: User responded within 1 hour of Broadcast Within 1 day: User responded between 1 hour and 1 day of Broadcast Within 7 Days: User responded between 1 day to 7 days of Broadcast More than 7 days: User responded after more than 7 days of Broadcast |
|
Broadcast Status |
*Statuses may vary between messaging channels Sent: Broadcast message has been sent out Delivered: Message has been delivered to user Not Delivered: Message has not been delivered to user Read: User has read the message Failed: Failed when broadcast channel is verifying details/parameters before sending Invalid (Whatsapp): User’s number is invalid when attempting to send broadcast Ready to send/Tracker sending error: Message that are yet to be sent Unsubscribed: Broadcast message is not sent as User has unsubscribed |
|
Invalid/Fail Status |
Error messages for Messages with Invalid/Failed status |
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Button User Response |
User Response by clicking on broadcast message button that has a postback response. |
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Buttons Clicked |
No. of clicks on broadcast message button |
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Filters |
Description |
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Date Range |
Filter your data based on a date range when Broadcast message was sent |
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Channel |
Filter the orders data based on channels like Facebook, Instagram, WhatsApp etc. |
|
Broadcast Name |
Name of Broadcast |
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Broadcast Status |
Outcome of the Broadcast. See Metrics. |
|
Type of FB Notification |
Broadcast Type |
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Title of FB Notification |
Name of Facebook Notification |
Customer Analysis
Customer Analysis shows the profiles of the Customers whom you have interacted with over the past 180 days.
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Filters |
Description |
|
Date Range |
Filter your data based on when the Last Interaction with Users happened |
|
Channel |
Connected Sales Channel where your customers are interacting on |
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Custom Data Fields |
Filter your data based on Conversation Custom Data Fields |
|
Tags |
Filter your data based on Conversation Tags |
|
Metric |
Description |
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Interacted Users |
No of Users who have sent a message or received a message from you |
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Active Users |
No of Users who have sent a message to you |
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Paid Orders |
No of Paid Orders made during the period *This does not include Orders made from Checkout Links |
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Repeat Customers |
No of Users who made a Paid Order and is also a Repeat Customer. Repeat Customers are Customers who placed multiple successful orders since creation of Jumper account |
|
Dimension |
Description |
|
Channel |
Connected Sales Channel where your customers are interacting on |
|
Users Interacted Over Time |
Shows Users by Last Interaction Date. |
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Tags |
Shows Users by Tag |
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Custom Data |
Shows Users by Custom Data. Can drill down from Field to Value. |
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Frequency of Purchase |
Shows Users by total Paid Orders Made since inception |
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Recency of Purchase |
Shows Interacted Users by most recent Order Date |
Subscription Activity
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Filters |
Description |
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Date Range |
Filter your data based on a date range when Users subscribe/unsubscribe |
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Channel |
Filter the data based on channels like Facebook, Instagram, WhatsApp etc. |
|
Metric |
Description |
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Subscribed Users |
Users that subscribed to Broadcasts. These Users would have a “subscribed” tag. Also shows Subscribed Users for
|
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Unsubscribed Users |
Users that unsubscribed from Broadcasts.These Users would have a “unsubscribed” or ”unsubscribeallbots” tag. Also shows Unsubscribed Users for
|
Facebook Notifications Subscription Activity
This page shows the subscription and expiry trends for Facebook Notifications.
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Filters |
Description |
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Date Range |
Filter your data based on a date range when Users subscribe *Does not filter on expiring users |
|
Channel |
Filter the data based on channels like Facebook, Instagram, WhatsApp etc. |
|
Notifications |
Filter data based on name of the Facebook Notification |
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Metric |
Description |
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Subscribed Users |
Users that subscribed to Facebook Notifications. Shows Subscribed Users for
|
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Expiring Users |
Subscribed Users whose token will be expiring. Shows Expiring Users in
|
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Dimension |
Description |
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Notification Subscription Trend |
Date-wise subscription trend. It shows the number of subscriptions in the selected period. Use the drill up/down buttons to modify the granularity |
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Notification Expiry Trend |
Month-wise expiry trend. It shows the number of expiring subscriptions by month.
|
|
Notification Details Table |
Description |
|
Title |
Notification Title |
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Active? |
Indicates if Notification is still active on Jumper Dashboard |
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Frequency |
Notification Frequency |
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Subscribed Users |
Subscribed Users in Selected Period |
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